De Zara al cielo

How and why has Amancio Ortega placed his daughter as queen of the new Inditex showcase? Who are they and how much will the heirs to his fortune receive? How have you designed the distribution of it to avoid family conflicts?. Will Inditex overcome the burden of transferring ownership to the heirs? After building Zara from scratch and embracing unprecedented business success in Spain, Amancio Ortega is currently facing the greatest challenge of his life: bequeathing his estate to his heirs in peace, without the company suffering, and guiding Marta in his presidential journey. Almost twenty years after the publication of De cero a Zara, of which more than 25,000 copies were sold, this book analyzes the personal, economic and labor intricacies of the Inditex Group, both its successes and its mistakes, so as not to put at risk its promising future.